ADV 490: Business Analytics in Advertising

Enrollment is available for Marketing students in Business Analytics for Advertising, ADV 490.  Students in this course will learn  how to analyze marketing, advertising, and/or media data to inform effective decision making for advertising planning. More information can be found below and on Course Explorer.

If you are not a Marketing student but interested in taking the course, please reach out to the course instructor:  Prof. Chang-Dae Ham, Ph.D; cdham317@illinois.edu.